Interpreting cultural and visitor experiences – think like a child!

Research has shown that to make your attraction unique and memorable for families, you really need to think like a child.

Use of familiar activities like drawing, map reading, following adventure trails and dramatic play will draw attention to certain areas of your site and highlighting educational points in your visitor, or cultural story, will encourage children to explore and engage, provoking family conversations, questions and memories.

Your team can only be with visitors at certain points of the customer journey and creating maps, trails and activity sheets, beautifully illustrated with engaging characters and filled with fun tasks will fire up a child’s imagination and contribute to their learning journey, building memories and encouraging families to return again and again.